Quiz Clothing, a leading UK retailer of stylish women’s clothing, are introducing their new summer collection of clothing, shoes and accessories through their stores located at Vogue Towers, MM Alam Road Lahore and Mall of Lahore. Shoppers can have the Quiz experience with a range of going out and casual outfits including dresses and tops, skinny jeans and jeggings, leggings and trousers, high heels and casual-wear shoes, earrings and necklaces, handbags and clutches at Quiz Clothing’s 150 plus locations across the UK and Ireland and 75 plus in Europe, Middle East and Pakistan. After making it’s presence felt in the fashion circles of Pakistan, Quiz has decided to take on board, a female style icon, the most popular female pop singer and a loyal Quiz client, Hadiqa Kiani to be the face of the brand. A press conference took place in Quiz outlet Mall of Lahore to introduce Hadiqa officially to the media. Hadiqa called quiz as a brand which she could easily relate too. In talking to the press she exclaimed, ‘I have always shopped at Quiz since 2010 and the reason behind my affiliation with Quiz is that I can easily relate to myself with the designs. They are trendy, stylish and easy to wear. As I call myself a free spirit and love to play with colours, therefore, I prefer to wear those outfits that exhibit my personality and Quiz is the brand that I can always bank upon.’ The press conference was attended by renowned magazine editors like Niche, Brides and You, Buzz, and Asiana Wedding. The event started with Quiz Brand Manager Nida Naseem’s short speech about the brand followed by Hadiqa’s affiliation with Quiz and question answers session by the audience. The event was managed and covered by Encyclomedia PR.